Content Marketing for Classified Industry

Business Operations Forum 2014 HelsinkiThe ICMA “Monetising Digital: Show me the Money” Conference is right around the corner.  I’m sure many of us are getting ready with wrapping up our projects in our companies and packing for our trip to beautiful Helsinki, Finland.

The Business Operations Forum agenda is all set and ready for your participation on Saturday, 24 May. The topic of discussion will be Content Marketing: what it is and how we can apply it to our classified industry as well and create inbound lead opportunities.

Please be sure to bring your laptop, smart phone or iPad or any type of device that will let you connect to the WiFi. We will have an interactive survey session to kick things off and will need your full participation – even if you are shy you can participate by clicking the options in our interactive survey, so no excuses.

You’ll be in good company at the BOF session with our ICMA members and leading the session will be Rob Paterson, Nikita Smits and yours truly, Gabriela Martin del Campo.

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