Joonas Pihlajamaa

Director, recruitment & eCom business

Joonas Pihlajamaa heads the Oikotie Työpaikat job vertical and general classifieds business at Sanoma Corporation, the leading media group in the Nordic countries. Oikotie is the leading commercial Finnish job portal, offering a full range of services to recruiters from job postings to recruitment systems, employer image building and recruiting tools and analytics. Oikotie is a forerunner in the field, introducing AI, video and data based solutions to its customers. Mr. Pihlajamaa has extensive experience digital services both in B2C and C2C, having worked in business management and development roles at Sanoma and earlier at Finnish telecommunications leader Elisa. He is a keen follower of AI and technology related developments, both professionally and during his free time.