During this summer Facebook announced at its F8 Conference the much discussed Timeline, Facebook’s big profile redesign. But a change that might for businesses at least be even more significant was the announcement of the Open Graph.
Basically what the Open Graph translates to is that in the future apps can tie in to users activities as these Open Graph apps will let user enable automatic posting to Facebook when they do just about anything.
Facebook calls this a future with “Realtime Serendipity” where people start conversations based on the actions they see their friend performing.
They see one of their friends is browsing houses, one is looking for a recipe or a new sofa and they can start sharing tips or start discussions around these subjects.
UK’s Independent and Guardian were among the first publications in the world to integrate this “seamless sharing” through the Open Graph with unexpected yet positive results.
Read more about the Open Graph from this Business Insiders article
And about the experiences The Guardian and the Independent have had from this FT Tech Hub post
Written by: Tiia Näsänen of Sanoma Digital Finland, a member of ICMA Rising Stars
I got an email today from our Domain provider to inform me that if we have a customized Facebook Page or if our Facebook Page is hosted outside of Facebook, we would need to provide Facebook with a valid SSL certificate. The change is said to start on 1 october, 2011 – are you ready?
With so many publishers creating social media departments to look over their Facebook, Twitter, LinkedIn and the hundred other social media sites, the last thing we need now is to purchase an SSL certificate – especially when many publishers have one Facebook page per brand. Already as a user you can make your site secured through your settings. Why can’t they offer that same opportunity for the pages for free. Not everyone that has a Facebook Page is a major company with a big budget that can afford to buy SSL certificates for their multiple pages. The whole point of Facebook is that it’s free for users, regardless of if it’s a regular account or a business page.
Is this just a taste of what’s to come to our “free” social media?
Of course along with the email from my domain provider, I got his pitch on how we should buy our SSL certificate from them with a 20% discount.
You can get more info on this news at facebook’s developers blog: https://developers.facebook.com/blog/post/497/
by Gabriela Martin del Campo
Director, Strategic Operations for El Clasificado